#1 - No crying
#2 - No snitching
#3 - Revenge: If someone you love gets killed, find the person who killed them and kill them. Now that his brother Shawn has been shot dead, Will is trying to decide how he’s going to live by these rules. With his brother’s gun tucked in his jeans, Will takes the longest elevator ride down. Stopping on each floor, the elevator is haunted by memories? Ghosts? of all the people around Will who have been shot. Each “talks” to Will as he tries make sense of who they are and why they are in the elevator. Before he reaches the lobby, Will will have to make a decision - is he going to be a rule breaker or get revenge.